Promoting Videotron's extended mobile coverage
An integrated Campaign. An email that explores and goes beyond the traditional advertising approach to media campaigns by using an animated image that symbolizes the extended coverage of Videotron's mobile network across Canada.
Introducing Videotron's new generation of illico terminals
The Personalized GIF. An email tailored to the clientele's profile. The header and content present all the advantages of the new illico terminal compared to the old one. The email links to a personalized page that presents all the terminal's new features.
Launching the new Keurig Kold Drinkmaker
The Email Marketing Campaign.A series of emails that illustrate the brand's "Always Ready" message using pictures of consumers who are knocking on doors. Each new email is personalized according to client status and purchases.
Promoting the widest variety of hot drinks in Canada.
The Longest Email. An endless email that takes clients by surprise with its original format and provides an experience of variety. Clients who read until the end of the email will get a deal on their next purchase.
Increasing Foot Traffic in the DeSerres Stores
Favourite Products.DeSerres offers a personalized item selected from the client's favourite product family, among the store's 12 product families. To obtain the free item, the client must make an in-store purchase of an amount determined accordingly.
Reinforcing attachment to the brand and to the SAV SMART network.
The spirit of the brand.A great way to encourage Smart clients to turn to their dealership for vehicle maintenance is regular contact and creations that reflect the brand's spirit and values: modern, urban, connected and fun. Emails are customized according to the client’s vehicle model and life cycle.